Promoting purple pride: Kansas State University's creative teams receive CASE awards

Posted November 14, 2016

Kansas State University's Division of Communications and Marketing, the KSU Foundation and the K-State Alumni Association will receive 35 awards from the Council for Advancement and Support of Education, or CASE, at the council's joint district conference, Dec. 11-13, in Chicago.

The council is an international association of educational institutions. Kansas State University is in District VI, which includes other educational institutions in Kansas as well as Colorado, Iowa, Missouri, Nebraska, North Dakota, South Dakota and Wyoming. Each year the district selects CASE institutional awards to highlight the best practices in alumni relations, fundraising, public and governmental relations, advancement services, special events and communications.

The K-State Alumni Association will receive 12 CASE awards for creative works and programs from 2015-2016.

"We are honored to be recognized by CASE for the programming, communications and other services the Alumni Association provides to the greater Wildcat Community," said Amy Button Renz, president and CEO of the K-State Alumni Association. "These awards showcase the dedication, creativity and passion to K-State that our staff possesses."

The association's awards:

Gold awards for excellence in research, medicine and science news writing for K-Stater magazine; innovative uses of technology for the exclusive holiday gifts email; Alumni Fellows special event; marketing and branding of the 100th homecoming celebration; design of the Wildcats Forever poster; and the May 2016 @K-State alumni e-newsletter.

Silver awards for the K-State License Plate Program in the best practices in alumni relations platinum category; the August 2015 @K-State alumni e-newsletter; the design of K-State Alumni Association 2016 member calendar; Kansas State University's 100th homecoming celebration special event; and best uses of social media for #DormWars social media campaign.

A bronze award for the Kansas City Wabash CannonBall 10th Anniversary Fund-A-Wildcat fundraising video.

The KSU Foundation will receive eight CASE awards for creative works and programs from 2015-2016.

"The public launch of the Innovation and Inspiration Campaign was a central tenet of the foundation’s work this year, so it is rewarding to receive so many awards recognizing those efforts," said Greg Willems, KSU Foundation president and CEO. "Moreover, it was an honor to collaborate so closely with our campus partners and many volunteers to advance this transformational campaign."

The foundation's awards:

Grand gold awards for Innovation and Inspiration Campaign Launch event and the spring 2016 Good for K-State magazine.

Gold awards for the foundation's gift planning package; the Innovation and Inspiration case statement; and the winter 2015 Good for K-State: Innovation and Inspiration commemorative campaign edition.

A silver award for the winter 2015 Good for K-State magazine design.

Bronze awards for Personalized trustee engagement Pinchbook; and the Innovation and Inspiration Campaign #KStateInspires social media initiative.

Kansas State University's Division of Communications and Marketing will receive 15 CASE awards for creative works from 2015-2016.

"Kansas State University's unified voice is successful at inspiring teamwork and creativity among many talented individuals," said Jeff Morris, university vice president for communications and marketing. "We are honored to receive 35 of these prestigious awards across the university's teams, and proud to continue advancing and supporting higher education in the state of Kansas."

The division's awards:

A grand gold award for the statewide Extension website branding and integrated marketing in thebest practices in communications and marketing platinum category.

Gold awards for the K-State Admissions Holiday Greetings Video; spring 2016 SEEK research magazine in the special constituency magazine category; and design of the spring 2016 SEEK research magazine.

Silver awards for the #WildcatWay Brand Experience Campaign; university website news distribution RSS technique; The Wildcat Way "What makes traditions unforgettable?" intuitional spot; and excellence in research, medicine and science news writing.

Bronze awards for theK-State economic impact website; "The Experience Matters" annual magazine; 2016 K-State Open House postcard; K-State Research Showcase information video; spring 2016 Seek research magazine in the institutional relations research publication category; the Johnson Cancer Research Center "The fight starts here" commercial; and Archeological Field School photograph.